The Helicopter Commute

In another sign that “the rest of us” make far too little money, New Jersey-based Liberty Helicopters is providing a “shuttle” service from New Jersey to Wall Street landing pads for just $200 a day.

“Liberty Helicopters Inc. is offering to fly weary commuters from New Jersey to Manhattan for about $200 a day, saving them 14 hours in traffic a week and signaling that Wall Street may have seen the worst of the recession.

Liberty has already been approached by 150 potential clients after about a month of advertising, Patrick Day, a pilot and vice president of charter marketing…”

Source: Bloomberg via pistevo

The Business and Financial Media Must Learn Tact

PLEASE GIVE!
To those of us privileged enough to take for granted things such as internet access and our daily cups of coffee, please consider giving to Haiti.  You can skip a latte.  Every penny counts.

Compassion International

American Red Cross

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… When You’re Done, Learn Tact
Less importantly… MUCH LESS importantly… I have a plea for business and financial reporters, bloggers, and pundits everywhere.  Please learn how to structure a headline, report an appropriate story, and grow a heart.

Example:
US Insurers Have Limited Exposure in Haiti
Ieva M. Augstums – The Associated Press

Augstums highlights “exposure” while stressing themes such as “insured loss estimates” and reporting that these amounts “could have been higher”.  Hello.  Many people; flesh and blood, breathing, living, people, died.  And you are worried about money?  The stock market, insurers, capitalist pigs, and taxpayer bailed out corporations can all afford to take a hit if it means helping out the victims and survivors of this horrendous disaster.

The story also reads that markets and insurance stocks were little moved by the catastrophy.  Apparently, people are concerned about more than just the bottom line and corporate profits.  And you even bother mentioning that insurance companies did not respond for comment?  Perhaps that is a clue that your story probably isn’t worth the internet bandwidth you’re wasting.

The article ends quoting a Citigroup representative about a “seriously damaged” building, with no follow up to the fact that Citi employs more than 40 in Port-au-Prince and sent a rescue team to search for their missing employees.  The chastised bank cares about people.  So should those who have chastised them the most *cough*COUGH*.  I am calling you out too Lavonne Kuykendall, but at least you can form a more empathetic headline.